What is Architectural rendering?

Architectural rendering, architectural illustration, or architectural visualization (often abbreviated to archviz or ArchViz) is the art of creating three-dimensional images or animations showing the attributes of a proposed architectural design.

What is Architectural rendering?

In this article, we will try to tell you what the rendering process is and how it is done. First of all, let’s talk about the way of working that appeals to our business.

What is Render?

Architectural Rendering or Visualization is the art of rendering architectural drawing, which presents two-dimensional images showing the features of a proposed architectural design. (Picture 1)

Computer generated image processing

Images created by a computer using 3D modeling software or other computer software for presentation purposes are often referred to as “Computer Generated Rendering”. Creation techniques vary. Some methods create simple flat images or basic shaded images. Used as a popular technique, it uses advanced software to approximate correct lighting and materials, adjust materials, and calculate reflections before rendering.  This technique is often called “Photorealistic” rendering. Presentations are often created for promotional, marketing and design analysis purposes.

  • 3D Animation navigation (movie )
  • 3D Virtual Tours
  • Floor plans models
  • Photorealistic 3D Render
  • Real Time 3D Renderings
  • Panoramic Processing
  • Light and Shadow work processes
  • Renovation Operations (photomontage)
  • and others…

3D rendering plays an important role in real estate marketing and sales. It also makes it possible to make design-related decisions before the building is built. Thus it helps to experiment with building design and visual aspects.

Common types of architectural projects

Architectural images are generally divided into 3 subcategories: External Rendering, Internal Rendering, and Air Rendering.

Exterior skins are images where the viewpoint or viewpoint is outside the building, while interior skins are images where the viewpoint or viewpoint is inside the building. Weather coverings are similar to exterior skins, but viewing angles are located outside and above the building, often facing down.

How was it before?

Architectural images were created by hand until 3D computer modeling became commonplace. There were also architectural illustrators who rendered entirely by hand, and illustrators who used a combination of hand drawing/painting and computer-generated color and/or lines. Common mediums for handcrafted architectural renderings include: watercolor, colored pencil, gauche, and graphite or charcoal pencil.

What about now?

Today, there are many computer aided visualization applications. The prominent ones are V-Ray, Corona Renderer, RedShift, Fstorm Render applications. On the animation side, applications such as Lumion, Twinmotion, Unreal Engine are used.